Word of mouth Archives

What is Word-of-Mouth Marketing? [With examples]

Buzz marketing is a branch of marketing that is considered one of the most effective online promotion tools. We use it to make a given product/service/brand loud. "It doesn't matter what they say, it's important that they say it" -…

by Outreach Bee Editor

Viral marketing – how your social media content spreads on its own

Who in marketing wouldn't want their content to viral spread like wildfire? The good news is: social media is great for viral marketing. The catch: there's no blueprint for a content hit. However, some tips can help you create viral…

by Ana Maria De La Cruz

What is Earned Media? A How To Guide

Earned media refers to the “earned” media that a company, organization, or brand can achieve without being directly responsible for the content. So, they encompass all communications made independently of the brand itself and are often reflected in viral marketing…

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What is Word-of-Mouth Marketing? [With examples]