video content

The future of blogging in the new vlogging world

Given the surge in popularity of platforms like TikTok, Instagram reels, and YouTube shorts, it’s evident that people have developed a strong preference for video content (vlogging), especially shorter formats. Consequently, this trend raises the question: what is the current relevance of blogging amidst this video-centric landscape? Has video truly taken over the world, leaving […]

What are the trends of success for Content Marketing in 2018?

As content is the king, so does every marketer and companies keep working to improve their content marketing. The trend of success for content marketing in 2018 is all about engaging your customers. According to Content Marketing Institute, “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content […]