Blog Promotion Strategy
A blog is a place where you meet your audience with the solutions to their problems, new information and helpful tips to perform some common tasks. It is for sure that you will be working hard to produce the best piece of a blog for your audience but does you have a blog promotion strategy? What is blog promotion strategy? While checking analytics of your blog you found least blog traffic as expected, which may hurt you to proceed with the blog. Yes, this happens to every online publisher and their blogs, no matter if it is New York Times, Heralds or The Huffington Post. Yes, it happens to me as well. But this is not the endpoint.
Blog promotion strategy is nothing to do with on-page optimization of your blog but it is the part of off-page optimization. This is about to promote every blog post you have published or planned to publish to reach to your targeted audience. Obviously, if you have been able to promote your blog post at all the relevant places, where your targeted audience is finding the solutions to their problems, it can help increase blog traffic.
Let’s do it step by step
Submit your post to Google +
It has been evident that a post submitted to Google + is likely to get indexed and appeared in Google’s SERP earlier than the post which is not submitted on the social channel owned by Google itself. Obviously, Google prefers the content to enlist in their SERP which is being shared on the company owned social media channel and to me, there is no issue to do so.
Submit your post to Stumble Upon
Stumble Upon can be proved a good source of referral traffic if you follow the rules of the social platform. Stumble Upon is a kind of search engine for the people who are likely to find some good content about their problems. Since it doesn’t take so long to submit a blog post to Stumble Upon so it should not be ignored at all.
Tweet your post a couple of time publishing week
Twitter is a very popular and powerful tool to reach to the right audience in a very affordable way. The better is it shares your post with different taglines and images the same week you published it on your blog.
It is better to use IFTTT tool which is free and can make the magic for you. Create the recipe of sharing your published post, schedule the new posts for Twitter with different taglines on Google calendar and boom.
Both the tools will rock your content on the social media channel, Twitter and can help you reach your targeted audience.
You can use a WordPress plugin to revive your old posts in your blog. This tool will read the gather the necessary details of your blog post and schedule it to get shared on all the selected social media channels for you.
Multiple Pins means Multiple shares
Previously we created multiple tweets for the single post that was published on your blog. This time we recommend create multiple pins for the single blog post and then share it on the self-created board on the Pinterest. By doing this your post will appear to your followers. Obviously, if you created your following by emphasizing on the people who only need to be on your blog, it will help increase blog traffic. This blog promotion strategy works well taking a new image every time you are going to submit your blog post on the Pinterest.com.
Pinterest also has many useful groups
Other than Facebook and Google+, Pinterest also appreciates creating groups to share useful information to many. By doing so help increase blog traffic which will be a good sign of appreciation.
There will be many groups which you would like to join and share your blog posts with the audience as their audience is the best fit. There will be two ways to complete the job. The ultimate way in my point of view will be the automate the process through TailWind. The above job can be accomplished like Pro if you use the mentioned tool. There is another free tool to repin your images with a purposeful description which is known by the name Board Booster.
Submit your blog post to Facebook
There is not even a single reason found to design and publish a Facebook business page for your blog. Facebook traffic is increasing day by day and this is true for every year.
You must submit your blog post to the Facebook groups to multiply the increase blog traffic. you can use Tail Wind or Board Booster to promote your blog to many.
Utilize Old posts to increase blog traffic
Send it through to your email list
We have tried to let you learn the blog promotion strategy so that you can help yourself increase blog traffic. Please do share with us what methods have you adopted for the promotion of your blog?
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Nice blog! Thanks for sharing it.
Hope it will help you increase traffic. Thanks